Categories
Research

Free research: University of Maryland NTRS

Despite its intimidating name, the National Technology Readiness Survey isn’t very impressive. It has a small sample size and the questions seem either generic or poorly thought-out. I’m including this one mainly in the interest of completeness.

But it’s worth checking out. I used some of their data to calculate that the share of Internet users with personal Web sites hasn’t changed in the last five years.

Categories
Research

Free research: UCLA Internet Report

This report came out a month ago, but I’ve been making an effort to note free Internet research reports on MediaSavvy. This is probably the best free report on the state of the Net. The previous two reports are available from this site as well.

Categories
Research

Content management systems are not good at managing content

Jupiter Research says “more than 60 percent of companies that have deployed Web content management solutions still find themselves manually updating their sites.

This research confirms a study by the Asilomar Institute for Information Architecture that found most users’ experience with content management software was unhappy.

Other findings:

  • “Overcomplicated, end-to-end packages can as much as quintuple site operational costs over human labor alternatives.”
  • Most companies felt they overspent on content management platforms.
  • Two thirds said they still rely on manual processes to update their Web sites.
  • Nearly half felt their deployment “barely scratched the surface of the functionality they originally licensed.”
  • Only a quarter planned to continue using their Web content management systems as they do now.
  • One quarter (27 percent) said they had so many problems they would build another system from scratch.

One media company spent over a year and $250,000 working its content management package into its site production process. “The company recently realized that its content had little structure to speak of, and that because it had not made a strict separation between content and presentation, the company’s broader needs for reusing content elsewhere were effectively blocked.”

One surprising conclusion: “(o)rganizations should not look to content management systems to publish pages.”

Categories
News

Republican renegade

What does it mean when the telecom monopolies get everything they’ve been asking for, and the Chairman of the FCC become apoplectic in his rage that it’s not nearly enough, and Congress holds hearings into why they didn’t get more?

Billy Tauzin, undoubtedly corrupt chairman of the Energy and Commerce Committee has labeled the swing vote in this FCC decision a “renegade Republican.”

Tauzin is expected to introduce a bill to scrape TR’s face off Mount Rushmore later this year.

Categories
Research

Free research: affluent users love Internet, like newspapers

The Washington Post and Nielsen//NetRatings have posted a study of affluent online users [PDF]. Not surprisingly, they found virtually all affluent adult shoppers use the Web to make or research their purchases.

They made less play of the fact that the affluent also spend a lot less time with newspapers (19% spend more than 1 hour/weekday) than the Internet (68% spend more than 1 hour/weekday).

Categories
Analysis

What kind of journalist are you?

Tim Porter takes on the question “Are bloggers journalists?

I have a hard time getting excited about this question, but [traditional | real | old-fashioned] journalists care a lot about it. Dave Winer cares about this too, but (as always) he’s driven by his personal demons. After all, Dave says Dan Gillmor isn’t a journalist.

Ultimately, Tim asks the most important question. Don’t worry about who else can call themselves a journalist, but what kind of journalism you’re doing. As far as I’m concerned, the industry lost any right to bar the door once they let local TV news call itself “journalism”.

[This piece features two wonderful wordplays: Mini Me(dia) and “troglodyte traditional journalists hunker defensively in their newsholes”]

Categories
Research

Is Nielsen//NetRatings undercounting African-Americans?

While their numbers are growing, Neilsen//NetRatings says African-American Internet use still trails other ethnic groups by a significant degree. Meanwhile, Arbitron and Edison say African-Americans have achieved virtual parity with white Americans when you include school and library use.

Since N//NR’s ratings methodology measures at-home (and guesses at-work) use, they are almost certainly undercounting African- and Hispanic-American use of the Internet.

Categories
News

Overture's strategy: swimming with sharks

Sterling Hughes thinks more of Overture’s strategy than I do:

I disagree with Barry’s assement. Had Yahoo! not bought Inktomi, than I would most certainly hold the same opinion. However, I don’t think Microsoft (MSN) is happy that one of their major competitors now owns their search provider. Barry is right, traffic is important, not search: search is a commodity. That’s Overture’s advantage. Yahoo! threatens to steal traffic from the customers Inktomi powers; they are biting the hand that feeds them.

I’d be pessimistic about any company whose strategy is to be the partner of last resort for AOL and Microsoft–two companies not known for making their partners rich in the long run.
NOTE: For some reason, I get a ton of spam as comments on this particular message. I’ve decided to close comments on this message for a while to see if whoever has marked this a a good place to spam will go away. [Posted 7/12/04]

Categories
Analysis

"Algorithmic" search?

What the heck is “algorithmic” search?

I had never heard this term before Overture started using it. As far as I can tell, they’re using it as a way to put what they do (paid search) on a par with what Google does (search). What’s surprising to me is the extent to which the press has latched on to this term. [Google news search]

Categories
News

Overture is OVER

Despite the fact that Overture’s net profit margin has dropped from 20% to 5% and their quarterly net income has dropped from $30 million to $5 million, they’re on a buying spree. Overture spent $400 million to buy a couple of search companies, one failed and and one for people too cool to google.

The speculation is that Overture plans to offer “algorithmic” search to their paid search customers. What they plan to do with Altavista and Alltheweb, which now compete with their customers, is less clear.

Despite what others may think, the problem is that Overture’s relationship with its customers is asymmetrical. Overture needs its customers a lot more than they need it. That’s why Overture’s margins are collapsing and why they’ve pulled this stunt. Search and ad sales are commodities. Traffic is not. Yahoo, MSN, AOL, and Google have traffic. Overture has search and ad sales. You do the math.