MediaSavvy

Apple’s new iPod is not so much a video iPod, as it is an iPod that happens to play video. They’ve added a bigger screen and 50% more storage, and taken away a third of the size from their base iPod, making it an extremely attractive upgrade to a well-loved product.
Not many people are going to buy one of these to play videos, but plenty of people will buy them. In other words, video adds no value to the new iPod.
Originally published on my blog at JupiterResearch.

These days, your name’s top Google results are an important part of your identity. I just discovered that stories from a community news site that I operate are the number one or two result when you Google nearly every elected official in the community, as well as the editor and publisher of the local newspaper.
How did I beat out the local paper of record? I focused on making my site friendly to search engines. The local paper, by comparison, has stuck its archives in a database that is apparently impenetrable to spiders.
Originally published on my blog at JupiterResearch.

There’s an hilarious report of Jon Stewart tearing up a panel of editors at a Magazine Publishers of America event on MediaBistro this week. It’s way too long, but worth reading nonetheless, and includes an brilliant ad libbed analysis of the role of websites in magazine journalism:

Actually, though, Jon turns to Jim [Kelly, the managing editor of Time magazine] and addresses an ‘issue’: “With the speed of news today, how does Time stay relevant?” Jim reminds Jon that Time has a website. Jon shakes his head. “I’m not asking you how you get people to subscribe,” he says.

I had to Google Kelly to get his title, because if there’s a masthead on Time’s website, I couldn’t find it.
Originally published on my blog at JupiterResearch.