The Pew Internet & American Life Project has a interesting new report on who’s not online and why. One sixth of Americans are former users and a quarter have no direct or indirect experience with the Internet.
But an equally significant reason why people are not online is lack of desire—they do not want the Internet, do not feel that they need it, and do not feel that it holds anything of interest or value for them. They believe they are not missing out on anything by not being online. For some, this disinterest is based on incorrect assumptions about online content, but for others it is a reasoned choice, based on personal preferences for communication style and information retrieval or past Internet experience.
There’s a ton of information here and I’ll be going back to this report for more items later, but I wanted to make sure you knew it was available.